Digital advertising touchpoints in India 2024

Published by
Umair Bashir,
May 21, 2024
"Social media websites and apps" and "Video portals (e.g., YouTube)" are the top two answers among Indian consumers in our survey on the subject of "Digital advertising touchpoints".
The survey was conducted online among 24,203 respondents in India, in 2024. Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

Digital advertising touchpoints in India as of March 2024

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Source

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Number of respondents

24,203 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Where have you come across digital advertisements in the past 4 weeks?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Statistics on " Digital advertising in India "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Digital advertising in India

Overview

5

Emerging advertising platforms

6

Expenditure by channel

4

Expenditure by format

4

Influencer advertising

5

Social media advertising

4

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Topics

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